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THIRD WORLD NETWORK INFORMATION SERVICE ON SUSTAINABLE AGRICULTURE Dear Friends and Colleagues ‘Junk Agroecology’ Greenwashes the Same Destructive Agribusiness Agenda A recent report, “Junk Agroecology: The corporate capture of agroecology for a partial ecological transition without social justice” examines three major worldwide public-private initiatives driven by Nestle, Pepsico, Cargill, Unilever, and the World Economic Forum: (i) The Sustainable Agriculture Initiative, (ii) The New Vision of Agriculture, and (iii) The New Food and Land Use Economy Coalition. The report warns that the corporations have selectively integrated some key goals, discourses, and practices of agroecology to greenwash their agenda. They use significant political, financial, media, and public relations resources to advance a narrow vision of agroecology and are driven by similar narratives:
This ‘junk agroecology’ undermines agroecology’s transformative potential through either preserving, legitimising or deepening the inequality, exploitation, and power imbalances behind the current agrifood system. Agroecology aims at redistribution, diversity, and food as a human right rather than a commodity for ever increasing profit. A real agroecological transition must go hand in hand with public policies that: i) grant a central role in their design and implementation to small-scale food producers and rural and urban workers; ii) are consistent with national and international human rights instruments, including the United Nations Declaration on the Rights of Peasants and Other People Working in Rural Areas, and; iii) favour an agroecology that is true to its vision of ecosystem sustainability and its roots in social and environmental justice. This is the model of agroecology – by and for the working peoples of the planet — that could bring about a real transformation of our agrifood systems, resisting and rolling back their corporate capture. The full report can
be accessed at: https://www.foei.org/wp-content/uploads/2020/10/Junk-Agroecology-FOEI- With best wishes, Third World Network
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